With the rise of Linked Data technologies, there come several new approaches into play for the improvement of customer experience across all digital channels of a company. All of these methodologies can be subsumed under the term “the connected customer”.
These are interesting not only for retailers operating a web shop, but also for enterprises seeking for new ways to develop tailor-made customer services and to increase customer retention. Continue reading
Since PoolParty fully supports SPARQL 1.1 functionalities you can use clauses like VALUES. The VALUES clause can be used to provide an unordered solution sequence that is joined with the results of the query evaluation. From my perspective it is a convenience of filtering variables and an increase in readability of queries.
E.g. when you want to know which cocktails you can create with Gin and a highball glass you can go to http://vocabulary.semantic-web.at/PoolParty/sparql/cocktails and fire this query: Continue reading
The accelerating pace of change in the economic, legal and social environment combined with tendencies towards increased decentralization of organizational structures have had a profound impact on the way we organize and utilize and organize knowledge. The internet as we know it today and especially the World Wide Web as the multimodal interface for the presentation and consumption of multimedia information are the most prominent examples of these developments. To illustrate the impact of new communication technologies on information practices Saumure & Shiri (2008) conducted a survey on Continue reading
Just a couple of years ago critics argued that the semantic approach in IT wouldn’t make the transformation from an inspiring academic discipline to a relevant business application. They were wrong! With the digitalization of business, the power of semantic solutions to handle Big Data became obvious.